CASE STUDY

Quirk Solutions –
Management Consultancy

consultancy

Challenge

Quirk Solutions is a management consultancy made up of expert facilitators supporting organisational growth and strategy. Their business is based on bringing a combined 100 years of military experience and corporate application to clients across a range of sectors including energy, transport and government.

Almond delivered marketing activity for Quirk on a retained basis including web development, search engine optimised content planning, content marketing, social media, graphic design and branding.

Approach

Almond Marketing acted as a strategic as well as a tactical partner to Quirk Solutions’ senior management. Our activities supported their goal of positioning the business as thought leaders within new industry sectors.

Grow your caseload sensitively

Solution

Almond Marketing fulfilled a wide range of marketing tasks in partnership with Quirk Solutions. These included the following

    Devising and implementing content strategy across LinkedIn and Twitter channels

    Optimising the Quirk Solutions Website including creating new case studies, product pages and key service landing pages

    Google Analytics and Site Health reporting

    Preparing video and podcast content for sharing on social media

    Creating print and online brochures, flyers and other promotional materials

    Supporting Quirk’s busy event and webinar calendar with appropriate campaigns

    Design and distribution of Quirk Solutions e-newsletters

    Marketing the sold-out ‘PURPOSEFUL PEOPLE: BUSINESS LEADERS MAKING A DIFFERENCE’ book across numerous channels.

    RESULTS

    + 28.85% in overall website traffic

    (2019-2020)

    Post engagement rates of 3.3% (LinkedIn) and 9% (Twitter)

    E-newsletter open rates of over 30% and click-through rates of over 6%

    150+ podcast downloads and 200+ webinar attendees

    I have known Almond Marketing for several years, during which time they have provided outstanding marketing support to me, and been a genuine asset to my business. They are warm and empathetic, knowledgeable and professional, with their fingers firmly on the pulse of current trends and market shifts. They never get irritated at my (frequently) very short notice deadlines and always deliver exceptionally high-quality outputs. As a leader, Phillipa James manages her team well, to ensure they meet the briefs, but you always feel like you have a direct relationship with her and that you are important to her as a client.

    Chris Paton

    Managing Director, Quirk Solutions

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